Consumer behavior Research Paper Example | Topics and Well Written Essays - 2000 words

Consumer behavior - Research Paper Example The activities may include where and how people purchase commodities. The purchaser plays both the role of a user, financier and buyer of a product. This unit examines the comparison and distinction between consumer behavior models in Canada and Saudi Arabia and tries to answer if universal consumer behaviors are present in all cultures. Consumer behavior models are vastly used in the prediction of product advertisement by marketers in Saudi Arabia and Canada. Consumer behavior techniques help marketers in manipulating the attitudes of a consumer in purchasing a product in both countries. The objective for this paper is to analyze evaluate and contrast the consumer behavior and Canada. Cooperate credibility plays a crucial role in the influencing of consumer behavior models in Saudi Arabia. Secondly, Advertisement has a force in the consumer behavior models in Saudi Arabia. Saudi Arabia is recognized to be the chief advertising market in the Middle East, and this is exceedingly depicted in its consumer behavior. Lastly, Literature assessment also influences the consumer behavior in Saudi Arabia, since it influences how consumer behavior like attitude towards a product. Internet economy plays a crucial function in pressuring the consumer behavior models in Canada. The internet economy is responsible for the lag or de velopment in the consumer behavior models in the country like in the online retail transaction. The lag in Canada may be closed by a better internet economy like the Google, since Canadians will be able to market their products online. The negative slope noticed in the consumer behavior model, in Canada, may be as a result of the reluctant nature of the small and medium scale businesses. The consumer behavior model in Canada can be changed if their government creates incentives like the internet economy to impersonation. Saudi’s population is a highly sociable and interact able population. The majority of the